You’ve probably heard that having a blog is vital to making your business’s online marketing campaigns a success. Without the right content you will not have anything to share on social networks, you will not have valuable information to offer your customers for Bookmark website builder blog, you will not be able to take advantage of content marketing to increase your sales and you will not have the opportunity to improve the SEO of your page. Do you need more reasons?
There is only one “but”, how can you create that amount of content? You have two options, to invest a little time in writing them yourself or hire a freelance copywriter.
If you prefer to try your luck with the first option, in this post we show you how you can write an article in 6 steps. Almost anyone can be able to write an article if they really know the subject they are dealing with. And since you’re supposed to be an expert in your own market, there’s no reason why you can not spend time each day writing your own content. All you need is just that, to have time and patience.
How to write an article for your blog
Step 1: Understand Your Audience
Before you start writing an article you must know your target audience. What do they want to know? What do you need? What interests them? Consider everything you know about your audience and your interests to create content for your blog.
Step 2: Start with a topic and a job title
Before writing anything you have to choose a topic for the article of your blog. The topic can be quite general to begin with. For example, if you are a plumber, you can write about the dripping
faucets and go looking for various titles that will help you address this issue such as “Tools for fixing dripping faucets” or “The most common causes of leakage in Taps. “Write all the titles you can think of and start writing on the one that convinces you most.
Although the job title may not be the final title, it can provide you with enough information to focus the article on something more specific than a generic title.
Step 3: Write an introduction (and be captivating)
In the first place you must catch the attention of the reader. If you lose it in the first few paragraphs or phrases of the introduction will stop reading your article. You can approach it in several ways: tell a story, a joke, or tell the reader an interesting fact or fact.
Next, you must describe the purpose of the post and explain how it will solve the problem that the reader may be having. This will give the reader a reason to continue reading.
Step 4: Organize content
Sometimes articles in a blog can contain an overwhelming amount of information for both the reader and the writer. The trick is to organize this information so that readers are not frustrated by the length or amount of content. The organization can take multiple forms: sections, lists, tips, etc. Whatever is most appropriate for the topic you are dealing with.
To complete this step, before you get down to work, you must make an outline with all the points that you will try in the post. That way, before you start writing an article, you’ll know what information you need and how you’re going to organize it.
Step 5: Write!
The next step, but not the last, is to write the content. Now that you have your schema / template, you can fill in the blanks with the information. Use the schematic as a guide and be sure to expand the information for all points as needed. Write about what you already know, and if necessary, do additional research to gather more information, examples or data to support each of the points.
Step 6: Edit and correct the article
You do not have everything done yet, but you’re already close. The editing process is an important part that you should not overlook. Check grammar and possible spelling mistakes carefully. Once you have the content ready you should start looking for images to include in the header of the article.
In this post you can find several websites to download free images.
But the images are not everything, you must shape your article including titles and subtitles in which to frame the contents. This way the reading will be much easier.
Once you have the format ready it is time to include the tags. Tags are just keywords that define the content of the article. Think of them as “topics” or “categories,” and select 10-20 labels that represent all the top topics you want to write on your blog. Then choose the ones that best represent the topic in question.